Thursday, 17 March 2011

Christina aguilera- Fighter



I believe this video is extremely similar to ours in which it is shows very suppressed dark feelings like we have tried to portray in ours.

Wednesday, 16 February 2011

Final Music Video

Laura Mulveys Male Gaze Theory

Laura Mulvey and her theory of the Male gaze influenced by the works of Freud, is key to the Feminist Film theory movement and has been of great influence since the mid 1970's. Mulvey argues that in classic hollywood films in particular women are merely represented to provide visual pleasure to men , and the audience is constructed in a manner where they are all expected to be men. This male gaze is both voyeuristic and fetishistic. Her concept of "to-be-looked-at-ness", exemplifies that women were merley shown on screen in classic hollyowod in order to provide men with visual pleasure and have an erotic impact. Mulvey argued that the typical key protaganist within a classic hollyowod film was male and the audience members where similarly typically expected to be men. The typical male audience member is alligned with the films protagonist, by identification, admiration or aspiration. Therefore the audience member gains narcissistic pleasure from identifying with the films protaganist,placing themselves "in the shoes" of the films hero. Further the infulence of Freud an influnetial pyschoanalytic theorist to Laura Mulvey's theory is the idea of castration anxiety which is what a person unconciously think. For example if a woman was not objectified in the way she was in classic hollywood or placed in a position of lower authority a male would not feel as powerful.

Many videos use this however in ours we tried to use the male gaze theory in a mild manner. The genre we chose (trance) does not generally use videos with Laura mulveys male gaze theory. However it is used in a lot of Music videos such as R&B videos and pop.

Digipak Final






Music Video Inspiration

This music video shows to characters running around the beach, jumping from the cliffs and into the sea, the woman and the man are tied together. The mise-en-scene is similar to that of our music video as we have used natural elements and scenery, our music video also follows a narrative around different parts of the beach like this music video does. The genre is also similar to ours as it is in the trance genre.

Alternate Costumes



These are images of the new costumes, we decided to change them slightly towards the end to keep the video interesting and the change in costume also represents the change in the characters towards the end of the music video, to keep in relation to the narrative aspect. We have chosen to use animal print as it is a natural element much like the sand, sea, sky, sun and moon that we have used to far in our video.
We have taken these pictures while we were doing the costume and make up for shooting the final part of our music video.

Rough Cut



This is the first draft of our music video, we are continuing to edit and add more footage, We plan to improve our video and add new footage to improve the quality of the video. In order to improve our video we are adding more lip syncing to the video and changing the narrative slightly to show some development and change, we are doing this by changing the characters outfits to show a change in emotions and maintain the music video's level of interest for the audience.